Pricing
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No credit card required. Start in simulation mode and upgrade when you're ready to go live.
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Starter
$10/month
Full AI-powered analysis, insights and strategy tools — everything except live betting.
14-day free trial · No credit card required
- 14-day free trial included
- Full AI analysis pipeline
- AI chat assistant & strategy builder
- All 200+ strategy templates
- Strategy Marketplace: browse, buy, sell & rent
- All 17 sports supported
- Analytics dashboard & charts
- Simulated bet placement
- Community support
Most popular
Pro
$49/month
Go live on Betfair Exchange with premium AI re-analysis and full automation.
- Everything in Starter
- Marketplace: featured seller badge
- Live betting on Betfair Exchange
- Premium AI re-analysis before bets
- Real-time streaming prices
- Advanced trading (scalping, swing)
- $5,000/mo profit cap (resets monthly)
- Auto-betting pauses at cap
- PDF & Excel export
- Priority email support
Elite
$89/month
Higher limits for serious bettors — double the profit cap with all Pro features.
- Everything in Pro
- Marketplace: priority listing placement
- $10,000/mo profit cap (resets monthly)
- Auto-betting pauses at cap
- Priority cloud infrastructure
- Advanced analytics & reporting
- Dedicated email support
Enterprise
Custom
Unlimited profit potential with custom configuration and dedicated support.
- Everything in Elite
- Marketplace: custom storefront & branding
- Unlimited profit — no cap
- Custom AI model integration
- Custom strategy development
- Full API access
- Dedicated support channel
18+ only. Betting involves risk — please gamble responsibly.
Frequently asked questions
No. The Starter plan's 14-day free trial lets you explore the whole platform in simulation mode without a Betfair account. You'll see real markets and real AI analysis — bets are simulated, so nothing is at risk.